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Seller's Guide

A Step-by-Step First Time Seller's Guide

Putting your home on the market can be a stressful process, especially when you don’t know what to expect. Fortunately, with the help of an experienced team of real estate agents and this easy to follow guide, you can smoothly complete the process. Following these steps will help you prepare so you can get organized and sell your home for the best price possible.​​​​​​​

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your team of real estate agents once you choose one so they can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a team of real estate agents is the best way to determine the right selling price for your home. A team of real estate agents with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. Our team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your team of real estate agents.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. We will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your team of real estate agents to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Testimonials

Dave V.

Dave V.

Candy was wonderful. She found many homes in our price ranch until we found the home we loved. She has answered all our questions even the many we have had after the deal was completed. She has been enough more than an agent sh...
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Wilkins Family

Wilkins Family

My wife and I are first-time home buyers. As we have never been through the process of buying a home we had a lot of fears and questions. Candy was able to guide us through each step and answer all the questions we had. She too...
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Maria V.

Maria V.

Professional and high-quality work! Highly recommend working with Candy Morrison for your next house hunting. She helped us find our next home and working with her remotely since we live out of state was as easy as if we were i...
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Buyer

Buyer

We bought a house in Dec 2016 with Candy as our realtor. She was a pleasure to work with and knows the market, the local conditions, and the trends in the housing market. At all times she was very efficient, responsive, and pro...
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Arden S.

Arden S.

We had a huge home and had quite the time selling due to that and the location but all in all we had a good experience and a great working relationship with Candy, she always responded to me no matter how minuscule the question...
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Philmon

Philmon

I highly recommend Candy. So professional. She sold our house and helped us find one that we just love! She showed us as many houses as we liked. She was always very responsive to our calls or emails.
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Christine L.

Christine L.

Candy is the best, she is 100% honest, and she not only sold my house, but she also helped me find a new house to buy. I was confident in her skills in selling and buying. You can count on her being true to her word in whatever...
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Karlee B.

Karlee B.

Candy went above and beyond for me and my husband as first-time home buyers! At first, we weren't sure if we were even in a position to buy or if we should rent. She provided us with tons of information and she helped us so muc...
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Buyer

Buyer

She is very helpful and professional, especially for people from another state like me, she's willing to work early morning to meet our schedule. We strongly recommend her to everyone, we guarantee that you won't disappoint whe...
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Buyer

Buyer

Candy was amazing in helping us to buy our current home. She was knowledgeable and easy to work with. We felt like a priority and would definitely recommend her to friends and family. She knew in detail about the property and n...
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Jeremiah A.

Jeremiah A.

I recently had the pleasure of working with a real estate agent named Candy Morrison who truly went above and beyond my expectations. I can confidently say that Candy is one of the best in the business. From the moment I first ...
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Cory E.

Cory E.

Wow! We decided to follow Candy's advice and expertise in selling our home and it paid off in a big way. Candy's real estate knowledge and expertise is far above par and she will go above and beyond for her clients. If you want...
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Michael S.

Michael S.

Candy helped my wife and I purchase our dream home. Her knowledge and expertise were extremely helpful during the entire process. I highly recommend her and will definitely turn to her in the future.
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Sherene P.

Sherene P.

When I was interested in a property and contacted Candy, she responded right away and knew the home already, had details, and offered her honest thoughts on it. She spent time talking to me, explaining options, and never made m...
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Tobe P.

Tobe P.

I would highly recommend Candy Morrison. My wife and I have bought and sold several homes over the last few years, and Candy is by far the best realtor we've ever worked with. We moved from Northern Utah to St George, and Candy...
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Thomas

Thomas

My husband and I recently sold our home using Candy as the Listing Agent, and the process was a wonderful experience. When we decided to put our home on the market in early February, we immediately called Candy to list it. We h...
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Buyer

Buyer

I clicked on the web link that connected me to Candy by accident, and things took off from there. She had infinite patience with us as we tried to decide whether to move to the St. George area and showed us everything we wanted...
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Doug & Carol P.

Doug & Carol P.

My wife and I were looking to relocate from Northern California to a less liberal climate. We luckily found Candy from a house ad we were interested in. She is one in a million! She listened to what we told her we were interest...
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Buyer

Buyer

Absolutely an Asset to the St. George Market. Very professional and knowledgeable. Treated myself and family with dignity and respect. Very quick to respond to texts and calls and always obtained the information I needed to mak...
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Tom

Tom

I have bought numerous properties in the past and if there was any way to have had this young lady handle them all for me it would have been a pure blessing! Above and beyond is putting it mildly, it is more like "she is over t...
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